Top Ten Video Content Creation Trends You Need to Know in 2023

Video Content Creator Tips Home Contact Services Videographer Services Video Production Marketing Videos Social Media Reels Legal Medical Examinations Training Videos Gallery Blog FAQ Videography Resources Home Contact ServicesOpen menu Videographer Services Video Production Marketing Videos Social Media Reels Legal Medical Examinations Training Videos Gallery Blog FAQOpen menu Videography Resources Top Video Content Creation Trends You Need to Know in 2023 Introduction The world of video content creation is changing. The landscape is shifting, and it’s important for you to know what’s new and why it matters.If you’re a business owner or marketing manager who wants to understand how your company can benefit from video marketing, keep reading! Trend #1: Short-Form Content Short-form content is on the rise. It’s no longer just a way to fill in the gaps between longer pieces of content, but rather an opportunity to tell stories in their own right.Short-form videos are perfect for brands looking to create engaging experiences for their audiences and build excitement around new products or services. They can also be used as standalone pieces of content that support larger campaigns or initiatives, such as product launches or events like conferences or trade shows. Trend #2: Live Streaming Live streaming is the next big thing in video content creation. Live streaming allows you to share your thoughts and ideas with a wider audience than ever before, as well as interact with them in real time.Live streaming can be done on any platform that supports it, but the most popular platforms are Facebook Live, YouTube Live, Instagram Stories and Periscope. These platforms make it easy for you to start broadcasting right away without having to worry about setting up equipment or editing your footage later on. The one drawback of live streaming is that it’s not always easy for people who aren’t familiar with technology or social media services. If this sounds like something that might interest you but seems overwhelming at first glance–don’t worry! There are plenty of resources out there offering tips on how best practices work within each platform so no matter where your comfort level lies there is something for everyone! Trend #3: User-Generated Content User-generated content (UGC) is a powerful tool for brands, who can use it to increase engagement and grow their audience. UGC has become a mainstay of social media marketing, with users submitting photos, videos, and written posts about their experiences with your brand or products.User-generated content can take many forms: User reviews: People love sharing their opinions on products they’ve purchased or used–and if you’re lucky enough to have them post their opinions online, this can be an excellent way to get valuable feedback from customers who may not have time to fill out surveys or participate in focus groups. Plus, the more positive reviews you receive from real people rather than paid influencers or celebrities will make your brand seem more authentic than ever before! Trend #4: 360-Degree Video One of the latest trends in video content creation is 360-degree video. This format allows you to see everything around you, which can be especially useful when it comes to VR and AR applications.In addition to being able to view all sides of your environment, 360-degree videos also give viewers a sense of presence as they feel like they’re actually there with you. This can add another layer of engagement for users watching your videos on their phones or computers–or even if they’re viewing them through virtual reality headsets like Oculus Rift, HTC Vive or Samsung Gear VR (though those devices require some extra hardware).Examples include: GoPro’s “Stories From The Field” series offers behind-the-scenes footage from athletes competing at events like X Games Aspen 2017; YouTube has been experimenting with different ways people can interact with its 360-degree videos.  Trend #5: Cinematic Videos Cinematic videos are a great way to tell stories and create an emotional connection with your audience.Cinematic videos are made up of a series of shots that are edited together in order to tell a story or convey an idea. They can be used in any industry, but they’re especially effective in marketing because they help you connect with customers on a deeper level than just showing them your product or service. Trend #6: Storytelling Storytelling is one of the oldest forms of communication, but it’s also one of the most effective ways to engage your audience. A well-told story can connect with people on an emotional level and inspire them to take action–and video content creators are realizing this more than ever before.The power of storytelling in video content creation has been demonstrated by some truly inspiring examples: from The Guardian’s “The Long Way Home” series (which tells the stories of refugees), to Unicef’s “Dear World” campaign (which asks children around the world what they would like adults to do better). Trend #7: Augmented Reality Augmented reality (AR) is a technology that allows you to superimpose digital information over real-world objects. It’s a type of mixed reality, which means it combines real-world elements with virtual ones. In other words, you can use AR to make your videos more interesting and engaging by adding an extra layer of interactivity that viewers can explore on their own terms.For example, let’s say you’re making a video about how to cook pasta in the oven. You could shoot footage of yourself cooking pasta and then add an overlay showing step-by-step instructions for how long each part needs to be cooked at what temperature–or even show different types of pastas side by side so viewers can compare them before deciding which one they want to buy next time! Trend #8 Verticle Videos Vertical video has become a major trend in recent years due to the way we hold our phones vertically 94% of the time. As a result, social media platforms like Snapchat, Instagram Stories, and Facebook have all embraced vertical content, making it an increasingly popular format for video content. According to Creative Market Blog, vertical video is about more than just… Continue reading Top Ten Video Content Creation Trends You Need to Know in 2023

From Videographer to Full Video Production: A Guide to Succeeding in the Edmonton Market

Video Business Tips Home Contact Services Videographer Services Video Production Marketing Videos Social Media Reels Legal Medical Examinations Training Videos Gallery Blog FAQ Videography Resources Home Contact ServicesOpen menu Videographer Services Video Production Marketing Videos Social Media Reels Legal Medical Examinations Training Videos Gallery Blog FAQOpen menu Videography Resources From Videographer to Full Video Production Introduction Welcome to the world of full video production. It’s a big, exciting world with lots of opportunities and challenges that you’ll have to navigate if you want to succeed.I’m going to share with you some tips on how to get started in this field, including what it takes and some things that might be holding you back from making the transition from videographer into full production. What You Need to Know About Edmonton Video Production You’re probably wondering what the difference is between a videographer and a full video production company. A videographer will shoot your wedding or event, but they don’t have the experience and equipment to edit it into something that looks professional. They also won’t be able to provide any post-production services like color correction or graphics overlays.Full video production companies have everything you need under one roof: they can shoot your footage, edit it into something beautiful, add music and sound effects (or even voiceovers), burn discs for you–the works! If you want your project done right from start to finish, this is what you should look for in an Edmonton video production company. Where to Buy Gear To get started, you’ll need some gear. Fortunately, there are plenty of places to buy it in Edmonton. Brick-and-mortar stores: The best way to get your hands on the latest and greatest equipment is by visiting a brick-and-mortar store like Best Buy, Vistek or London Drugs. These stores have a wide selection of products that can be tested out before you buy them–perfect for making sure everything works together as expected! Online retailers: If you’d rather shop online, there are plenty of options for buying video production equipment online as well. Amazon has one of the largest selections out there; if something isn’t available locally then this is where I would recommend starting your search! How to Run Your Business Once you have your business name, it’s time to register your company with the government. You will need to do this in order for your business to be legally recognized and protected.  Marketing Your Video Production Business Marketing your video production business is an essential part of being successful in the industry. You can’t just expect people to come knocking on your door, so it’s important to get out there and let people know about what you do. Social media is one of the easiest ways to market yourself as a videographer or filmmaker in Edmonton, but it also takes time and effort if you want to be successful at it. You need content that keeps people interested in what you do, or else they’ll unfollow/unfriend/unlike! Content creation is another great way for filmmakers in Edmonton (and elsewhere) who want more clients than just their friends’ weddings or birthdays parties: create videos about topics related to filmmaking itself–for example “How To Make A Budget For Your Next Film Project”–and share these videos across all social media platforms where they will reach potential customers who might not otherwise have found out about them otherwise because they don’t follow any particular person directly on any particular platform yet still follow certain topics like filmmaking which means those posts will appear among other relevant ones when someone searches for something related like this topic here… Finding Clients To find clients, you need to be able to market yourself. You can do this by networking and cold calling. Or, you can use online platforms such as Upwork or Linkedin. Managing Your Time In order to be successful in your business, you need to manage your time effectively. Here are some tips for doing so: Set realistic goals and deadlines for yourself. It’s important to set goals that are achievable, but also keep in mind that sometimes things will take longer than expected. Don’t let this discourage you from achieving the best results possible! Use project management tools such as Trello or Asana (or whatever works best for you). These tools help keep track of what needs done, who’s doing it and when they should be finished by–making it easier than ever before for anyone involved with a project like yours (including yourself) not only see what stage everything is at but also communicate easily with each other about any changes needed along the way. Delegate tasks whenever possible! This will allow others within your company/team members outside of Edmonton Video Production Company who may not have access–or even know about–the specifics behind each task at hand yet still want an opportunity contribute towards making sure everything goes smoothly overall.” Creating a Professional Portfolio When you are starting out as a videographer, it’s important to create a professional portfolio. A good portfolio will showcase your work and help potential clients understand what you can do for them.Here are some tips on how to create a great portfolio: Choose samples that show off your strengths. If you have any awards or recognition from previous projects, include those in the first section of your portfolio. This will show potential clients that other people have recognized your talents before them! Use an attractive layout for displaying all of this information in an organized way that makes sense visually (for example: don’t put all text at the bottom of each page). Conclusion You should now have a clear understanding of what it takes to be a full video production company in the Edmonton market. If you’re looking for more information on how to get started, I’ve included some additional resources below: Video Production 101 – This video will teach you everything you need to know about shooting, editing and producing your own videos! How To Start A Video Production Company… Continue reading From Videographer to Full Video Production: A Guide to Succeeding in the Edmonton Market