Videography Tips

First Impressions Matter: How to Dress for Success in Your Corporate Video

This guide will help you dress for success in your corporate video. It’s important to look professional because it can influence the viewer’s perception of your company and its products or services. If you want to make a good impression, then it’s best to dress appropriately for the occasion.
Dress code is often dictated by an organization’s culture and values, but every industry has its own standards of professionalism that should be followed by employees at all levels of management. In this article, we’ll discuss common guidelines for dressing professionally at work so that you know what looks good on camera–and off camera!

Business Casual

Business casual is a relaxed style of dress that’s suitable for most corporate environments. It usually consists of a collared shirt or blouse, slacks or skirt and shoes with low heels.
The goal of business casual attire is to look professional without being too formal. For example, you wouldn’t wear a suit jacket with business casual clothing because it would make you look overdressed compared to your colleagues who are wearing only jackets or blazers over their shirts/blouses (and maybe ties).
If you’re unsure what type of shoes are appropriate for your video shoot, think about how much walking will be involved in the shoot location: If there’s lots of walking involved then flat-soled shoes such as loafers would be best; if there isn’t much walking involved then high heels may be okay if they’re not too high!

Formal Attire

Formal attire is clothing that’s appropriate for a formal occasion or event. Dressing formally for your corporate video will help you look more professional, and it can also make you feel more confident in front of the camera.
Formal attire includes suits and dresses that are appropriate for business settings, such as those worn by executives or managers at work. If you’re not sure what formal attire looks like, think about what your boss wears when she goes out to meetings or conferences–that’s probably what qualifies as formal dress!

Casual Attire

Casual attire is a great option for corporate videos. It can be a little more relaxed than formal dress, but still professional enough to convey your brand’s image in a positive light.
Casual clothing should be well-fitting and neat, with no loose or baggy areas that could distract viewers from what you’re saying on camera.
It’s important not to go too far in either direction: if you’re wearing jeans and sneakers, don’t accessorize with jewelry or scarves–keep it simple!

Trendy Attire

Trendy attire is a style of clothing that is popular for a limited amount of time. This can include anything from a specific cut or color to an entire outfit, such as wearing high heels with jeans. If you’re going for trendy, it’s best to pick something that will be out of fashion in just a few months so that your video doesn’t look outdated when it’s released.
If you’re looking for advice on how to dress in a trendy way for your corporate video, here are some tips:

  • Wear clothes that fit well and make sure they are clean! Nothing looks worse than an ill-fitting shirt or dress hanging off one shoulder because someone was too lazy to iron it before filming their interview! It also helps if the color scheme matches together nicely so there aren’t any major clashes between different pieces (e.g., black pants paired up against brown shoes).

Seasonal Attire

Seasonal attire is a great way to look professional and put together in your corporate video. It’s also a good idea to dress seasonally, because it can help you avoid looking out of place or like you don’t belong in the office environment.
Seasonal dressing is all about knowing what’s appropriate for the time of year and wearing clothes that reflect this knowledge. For example, if it’s summertime and hot outside, then you probably wouldn’t want to wear heavy wool suits or long coats; instead, opt for lighter fabrics like cotton or linen so that they’re more breathable (and less likely to make you sweat!). Similarly–and perhaps even more importantly–if it’s wintertime and cold outside (or even just chilly), then wearing short sleeves would not only be uncomfortable but also inappropriate since this type of clothing may expose too much skin when paired with other pieces such as ties/scarves/etcetera…


Accessories can be a great way to add interest to your outfit. You can choose from many accessories, including:

  • Necklaces and bracelets
  • A hat or scarf
  • A belt or tie (if you’re wearing a suit)

Colors and Patterns

  • Colors and patterns are important when it comes to dressing for success. In fact, they can make or break your corporate video.
  • If you’re not sure what colors and patterns are appropriate for your corporate video, don’t worry! We’ve got you covered with our handy guide below:
  • Avoid wearing red or orange because they’re too vibrant and distracting. Instead, stick with neutral tones like black or navy blue (which is actually called “navy”).
  • Patterns are also something that should be avoided unless they’re subtle enough that they won’t distract viewers from what you have to say in your script. For example, stripes are fine but polka dots aren’t–the latter tends to look childish while the former looks professional without being boringly monotone!


In conclusion, dressing for success in a corporate video is an important part of your overall appearance. It can help you project the right image and make you appear more professional to your viewers. Following these tips will help ensure that your clothes are appropriate for the occasion, which will make it easier for them to take you seriously and listen carefully as you speak.