What to Look for in a Content Creator For Alberta Businesses Who Want More Than Just “Content” In a world flooded with noise, content that cuts through needs more than flashy transitions and stock music. Whether you’re a small business owner in Edmonton or a growing brand in Central Alberta, hiring the right content creator can make or break your message. Here’s what you should look for when you’re ready to hire someone to tell your story — and why choosing the right Edmonton videographer is about more than just gear. 1. Experience That Matches Your Needs Not every content creator is a fit for every job. Shooting a product reel isn’t the same as filming a documentary or a safety training video. Look for someone who: Has real-world experience with corporate video production Understands how to direct people who aren’t professional actors Can balance cinematic visuals with business objectives I’ve spent 20+ years producing video for brands across Alberta — from small-town shops to national clients. I bring experience that translates into less guesswork and better results. Learn more about my approach here. 2. The Ability to Plan or Pivot An ideal content creator brings a plan to the table — but also knows how to adapt when the plan falls apart. Whether the weather changes or your staff gets camera-shy, you want someone who can: “Take control, plan on the fly, and still make it feel effortless.” This is where experience meets instinct. I’ve walked into cold shoots with little prep and still delivered polished videos on time and on budget. 3. One Point of Contact, One Clear Vision Hiring an independent videographer in Edmonton (instead of a bloated agency) often means: Fewer people to deal with Less miscommunication Lower costs A stronger creative throughline I handle everything from concept to creation. Scriptwriting, shooting, editing — all done by one person who knows your goals from start to finish. That’s what makes David Mathew Bonner Video Production different. 4. Quality Gear, But Purpose-Driven The right gear matters — but only when it serves the story.Ask your content creator: Do they shoot in formats that allow flexibility in editing? Can they deliver optimized videos for web, social, and internal use? Do they use real microphones and lighting, or just rely on “run and gun” tactics? I shoot on pro-level Sony equipment, use controlled lighting setups for interviews, and optimize every project for your specific platform — whether it’s YouTube, Instagram, or internal training libraries. 5. Clear Pricing and Professional Communication You don’t want to chase down your content creator for updates or get surprised by hidden fees. Look for someone who: Offers transparent, customized pricing to give you an idea of what to expect Communicates expectations from the start Delivers when they say they will I don’t do cookie-cutter pricing — every project is tailored, but I believe in clarity upfront so you’re not left guessing. Bonus: Someone Who Actually Cares Your business matters. Your story matters. You should feel like the person holding the camera actually wants your project to succeed. When you work with me, you’re not hiring a random shooter — you’re hiring a purpose-driven partner who values integrity, clarity, and impact. If you want content that reflects who you are, I invite you to get in touch. Final Thoughts Hiring a content creator shouldn’t feel like a gamble. When you know what to look for — experience, communication, clarity of vision — the results will speak for themselves. Need an Edmonton-based videographer who gets it? Let’s talk. Contact me for a free consult. August 3, 2025 What to Look for in a Content Creator | Edmonton Video Production Tips July 23, 2025 Smart Questions to Ask Before Starting a Corporate Video Project July 20, 2025 Behind the Scenes of “Burger Barbarian” – What It’s Really Like Making AI Videos July 16, 2025 How to Make Video Content for Social Media (That Actually Looks Good) July 13, 2025 I’m a Believer in Clean Hands – AHS Parody Video Case Study July 7, 2025 Behind the Scenes with an Edmonton Videographer | Pro Video Shoot Process July 4, 2025 How Much Does a Corporate Video Cost in Alberta? [2025 Pricing Guide] June 28, 2025 TireGrabber Transformer: AI-Powered Farm Video with Flying Tires and Alberta Attitude June 28, 2025 Tiregrabber TG4000 Spotlight – Alberta-Made Tire Handler Video June 24, 2025 Unpopular Opinion: Slow Motion Is the Diet Soda of Video June 11, 2025 Small Alberta Town Street – Community Roots and Local Business Feel May 15, 2025 Former Pro Wedding Videographer Reveals What to Look For June 27, 2024 Drayton Christian School | School’s Out Bash Video June 24, 2024 Drayton Valley Family Carnival Time-lapse June 7, 2024 Combining Mini DJI 3 Pro Drone Video With Photoshop AI May 31, 2024 The Northern Lights – Free High Resolution Photo Ready For Print September 10, 2023 Generative Fill Photoshop : From Basement to Rooftops April 13, 2023 How to Build an Affordable Content Creator Set Up: A Guide for Small Businesses
Tag: edmonton videographer
Capture your special moments with a professional Edmonton videographer. High-quality video services for weddings, events, and corporate projects.
Smart Questions to Ask Before Starting a Corporate Video Project
Smart Questions to Ask Before Starting a Corporate Video Project If you’re planning to hire someone for a corporate video — or if you’re the one producing it — the best projects always start with the right questions. These aren’t filler. They’re how you avoid wasting time, money, and everyone’s patience. I’ve been doing this a long time, and I can tell you: projects go sideways when nobody knows what the video is actually supposed to do. 1. What’s the Purpose of This Video? Before we talk gear, style, or script — what is this video supposed to accomplish? Raise awareness? Boost sales? Train staff? Get someone to click a link? That answer changes everything about how it’s made. 2. Who’s the Target Audience? You can’t speak to everyone. Are you talking to customers? Investors? Internal staff? The tone, length, and visual approach all shift depending on who it’s for. 3. What’s the Core Message? Every corporate video should have a main takeaway. What do you want someone to feel, think, or do after watching it? If we can’t answer that clearly, we’re not ready to shoot. 4. What’s the Call to Action? “Visit our website.” “Call us today.” “Sign up for the program.” Whatever it is, say it clearly and place it intentionally. Don’t bury it in fluff. 5. Do You Have a Vision for the Tone or Style? Should this feel professional? Approachable? Gritty? Warm? Funny? Give me words or references. A few good examples go a long way to avoid a bad fit later. 6. What’s the Budget — and What Resources Are Available? Be real about this. Even small budgets can go far if we plan smart. Do you have a location? People who can speak on camera? Can we shoot during business hours? The more we can leverage your resources, the more we can stretch the value. Looking to do something smaller but still sharp? Here’s how to make social media video content that actually looks good without a film degree or a big crew. 7. Is There a Script or Talking Points? If not — no problem. But someone has to define what needs to be said. Whether it’s you, your marketing person, or me helping draft it, we can’t show up hoping the message “just happens.” 8. Any Examples of Videos You Like (or Hate)? This is huge. Show me something that feels right — or totally wrong — and I’ll get a clearer picture of what direction to take. Even bad examples help avoid missteps. 9. Who Needs to Approve the Final Video? If we don’t know who has final say, revisions can turn into a nightmare. Figure out up front who needs to sign off — and bring them in early if possible. Conclusion Good corporate video isn’t about flashy gear or fancy effects. It’s about clarity. These questions help get you there. Whether you’re hiring me or someone else, ask them early — and be honest with the answers. It’ll save everyone time and get you a better result. Want to see how wild projects take shape too? Check out this behind-the-scenes look at an AI video I built from scratch using imagination, real prompts, and a whole lot of Alberta charm. July 13, 2025 I’m a Believer in Clean Hands – AHS Parody Video Case Study July 7, 2025 Behind the Scenes with an Edmonton Videographer | Pro Video Shoot Process July 4, 2025 How Much Does a Corporate Video Cost in Alberta? [2025 Pricing Guide] June 28, 2025 TireGrabber Transformer: AI-Powered Farm Video with Flying Tires and Alberta Attitude June 28, 2025 Tiregrabber TG4000 Spotlight – Alberta-Made Tire Handler Video June 24, 2025 Unpopular Opinion: Slow Motion Is the Diet Soda of Video June 11, 2025 Small Alberta Town Street – Community Roots and Local Business Feel May 15, 2025 Former Pro Wedding Videographer Reveals What to Look For June 27, 2024 Drayton Christian School | School’s Out Bash Video June 24, 2024 Drayton Valley Family Carnival Time-lapse June 7, 2024 Combining Mini DJI 3 Pro Drone Video With Photoshop AI May 31, 2024 The Northern Lights – Free High Resolution Photo Ready For Print September 10, 2023 Generative Fill Photoshop : From Basement to Rooftops April 13, 2023 How to Build an Affordable Content Creator Set Up: A Guide for Small Businesses
Behind the Scenes of “Burger Barbarian” – What It’s Really Like Making AI Videos
Burger Barbarian: Behind the AI Chaos Behind the Scenes of “Burger Barbarian” – What It’s Really Like Making AI Videos People think you just toss some commands into AI and poof — instant genius. But here’s the truth: every one of these prehistoric “Burger Barbarian” scenes takes hours of detailed prompting, tweaking, editing, and imagining. I write long, cinematic instructions to get the layout, lighting, and mood right — and then go frame-by-frame fixing weird AI glitches: warped limbs, nonsense textures, and weird spellings. (Seriously — “BARBIAY”? Come on…) Rebuilding the World, One Caveman Prompt at a Time This isn’t just about slapping a filter on a photo. I reimagine everything from scratch: Turning modern decals into ancient cave drawings Making swing sets out of stone Adding lines like “We’re just waiting for fire” to bring that prehistoric humor to life The Process Isn’t Perfect — And That’s the Fun of It Once the scenes are generated, I do what I can to fix or cover the mistakes. But truthfully, I reach a point where it’s “close enough.” After all — a piece of art is never finished… it’s only abandoned. That’s what I love about this process. It’s scrappy, flawed, and fun. And even when the AI gets things wrong, those quirks are part of the charm. 25 Years in the Game, Still Having Fun I’ve been making videos for over two decades — DSLR shoots, drone footage, interviews, documentaries, and reels across Alberta. But this AI tech? It’s like handing a flamethrower to someone who’s been working with matches. It’s fueled my imagination all over again. Honestly, I make these videos to entertain myself. If others get a laugh or a spark from it? That’s just icing on the meat rock. 👉 Watch the Final Video Click here to watch “Burger Barbarian” on Facebook 🛠️ Tools & Process: Image-to-video: Veo 3 Prompt Writing: Custom, cinematic-style scene building Visual References: Real-world shots of Burger Baron in Drayton Valley Voiceover: AI-generated with manual corrections Final Editing: Done in-house Got a project idea? Want your own business reimagined in some wild new way? Contact me here. #BurgerBarbarian #BehindTheScenes #AIvideo #EdmontonVideographer #CreativeProcess #StoneAgeMarketing #AImagination #DraytonValley #Veo3 July 23, 2025 Smart Questions to Ask Before Starting a Corporate Video Project July 20, 2025 Behind the Scenes of “Burger Barbarian” – What It’s Really Like Making AI Videos July 16, 2025 How to Make Video Content for Social Media (That Actually Looks Good)
I’m a Believer in Clean Hands – AHS Parody Video Case Study
I’m a Believer… In Clean Hands: The Parody Video AHS Ran With (Literally) How a wild parody video for AHS became an unexpected hit Thirteen years ago, Alberta Health Services took a risk — and asked me to help bring it to life. The ask? A parody music video to promote hand hygiene, performed by real doctors, nurses, and staff. The song? A rewrite of The Monkees’ “I’m a Believer.” The goal? Make something fun, memorable, and educational that could actually catch on. No pressure, right? From Script to Germ-Chasing Adventure The Cardiac Sciences Edmonton Zone and their Stop Infections Now Collaborative (SINC) team had written new lyrics and laid out some guidelines: certain key people had to be featured, certain hospital locations had to be included, and it needed to align with funding partners like the University Hospital Foundation and the Royal Alexandra Hospital Foundation. They gave me the song. I gave them the story. Instead of just filming staff lip-syncing in hospital hallways, I pitched a full-on Scooby-Doo-style comedy adventure. In it, a sleepy doctor nods off during a hygiene presentation — and finds himself trapped in a dream where he’s being chased by germ characters through both the Mazankowski Alberta Heart Institute and the CK Hui Heart Centre. We filmed it over two chaotic half-days using real staff, real locations, and whoever we could pull in as extras. The whole thing was wild, fast-paced, and wildly fun — run-and-gun filmmaking at its most spirited. Back in the studio, I had the full video edited within 24 hours. Massive Reach, Real Impact The result? Over 50,000 views on YouTube within the first few months Used by other hospitals across Canada and internationally Became a memorable moment for many of the medical staff who performed in it It was a great reminder that creativity and clear communication can go hand in hand — even when the goal is literally clean hands. Watch the Full Video Watch on YouTube My Takeaway I’ve done plenty of serious corporate and brand videos since then, but this one stands out for a different reason: When people have fun doing meaningful work, the audience feels it. And when you trust a creative to run with the idea, you get something people actually remember. If you’re in healthcare, education, or corporate culture, and you’re ready to do something a little different, I’m all ears. Client: Alberta Health Services Location: Edmonton, Alberta Filming Sites: Mazankowski Alberta Heart Institute & CK Hui Heart Centre Credits: David Mathew Bonner Video Productions, hardWired (band), Samantha Koebel (choreographer), AHS staff & families, SINC team, UHF, RAHF Tags: AHS video production, Edmonton videographer, healthcare parody video, corporate video storytelling, Alberta video production, hand hygiene campaign July 7, 2025 Behind the Scenes with an Edmonton Videographer | Pro Video Shoot Process July 4, 2025 How Much Does a Corporate Video Cost in Alberta? [2025 Pricing Guide] June 28, 2025 TireGrabber Transformer: AI-Powered Farm Video with Flying Tires and Alberta Attitude
Behind the Scenes with an Edmonton Videographer | Pro Video Shoot Process
Behind the Scenes with an Edmonton Videographer: What Really Goes Into a Pro Video Shoot If you’ve ever wondered what it’s really like to work with a professional Edmonton videographer, here’s your all-access pass behind the curtain. While the final video might be under two minutes, the work that goes into capturing it with clarity, creativity, and purpose is far more involved. As someone who lives and works in Alberta, I’ve handled everything from documentary-style video production to short-form content for businesses in Edmonton and beyond. Whether you’re looking to promote your brand, document your process, or capture a key moment, here’s a breakdown of what really happens during a typical shoot — and why it matters to your business. 1. Pre-Production: The Invisible Foundation Before the camera rolls, the planning begins. This phase is where vision turns into logistics. I’ll work with you to define your goals, audience, and the story you want to tell. We’ll also discuss key messaging, shot lists, locations, and scheduling. These are the essentials of any successful video production project in Edmonton. Discovery calls or in-person meetings Scriptwriting or interview prep Location scouting (especially if you’re based in Edmonton or surrounding areas) Talent coordination or voiceover planning Great video isn’t about fancy gear — it’s about knowing what story to tell and how to tell it well. By the time we show up to film, we’re not guessing — we’re executing a clear plan. This is what sets apart amateur content from strategic, professional videography services in Edmonton. 2. On Set: Capturing More Than Just Footage There’s a lot more that goes into a shoot than people realize. Lighting, audio, camera setup, and composition — all of it is done with intentionality. Typical gear for video production in Edmonton includes: 4K cinema cameras Wireless lavaliers and shotgun mics LED or softbox lighting setups Gimbals or tripods for stable, cinematic shots If it’s a corporate video or brand promo, I often coach on-camera talent and run multiple takes to ensure delivery feels natural. If it’s a documentary-style interview, I lean into authentic, unfiltered moments — the glances, pauses, or emotions that give a story its power. Anyone can film a moment. I’m here to find the one that matters. Every lighting decision, every lens choice is designed to support your message. That’s the difference when you hire a professional videographer in Edmonton who understands both art and intention. 3. But Sometimes, There’s No Time to Plan — And That’s Okay While a detailed plan is ideal, real-world video shoots in Edmonton don’t always follow a script. That’s where experience, instinct, and creative control come in. Over the years, I’ve walked into shoots with no brief, no prep, and sometimes no lighting — and still delivered strong, impactful footage. Working across Alberta with different businesses, teams, and environments has sharpened my ability to read a room, adapt fast, and find the story on the fly. Intuition, innovation, and imagination — that’s what allows me to deliver when others can’t. Whether I have days to plan or just minutes to pivot, I bring calm to chaos and control to uncertainty. That’s the kind of reliability businesses need when hiring a videographer in Edmonton who gets results. 4. Post-Production: Where the Magic Really Happens Once we wrap the shoot, the footage heads to the editing bay. This is where music, colour, graphics, and storytelling finesse come together — the part most people never see. In this stage, I often: Assemble and trim selects Sync music, motion graphics, or subtitles Clean audio and balance colour Deliver multiple optimized versions for web, YouTube, Instagram, or internal use Editing isn’t just trimming footage — it’s sculpting emotion, meaning, and momentum from raw material. The time spent in post is what turns decent content into great content. It’s also where your Edmonton video project becomes a real asset — something polished, professional, and ready to perform. 5. Delivery and Optimization You’ll receive high-resolution, share-ready video files optimized for whatever platforms matter most to you. Whether it’s a YouTube promo, a LinkedIn reel, a testimonial video, or an event highlight, I ensure the content not only looks great — but works great. Need help embedding videos on your website or boosting reach? I offer guidance there, too. Why It Matters Who You Hire Not all videographers are the same. Some just show up and hit record. Others — like myself — focus on videotelling: using your story to move people to action. That means I’m not just filming what’s in front of me. I’m digging deeper to reveal what really matters — with creativity, intention, and clarity. I don’t just record. I reveal. This is what sets me apart. If you want to know more about what I bring to the table — including my philosophy, experience, and why faith shapes how I work — check out Why DMB Video. I work closely with businesses across Alberta, especially in Edmonton, who need more than cookie-cutter video content. If that’s you, let’s talk. ✅ Ready to tell your story the right way? See My Work Why DMB Videotelling? Contact Me July 7, 2025 Behind the Scenes with an Edmonton Videographer | Pro Video Shoot Process July 4, 2025 How Much Does a Corporate Video Cost in Alberta? [2025 Pricing Guide] June 28, 2025 TireGrabber Transformer: AI-Powered Farm Video with Flying Tires and Alberta Attitude
How Much Does a Corporate Video Cost in Alberta? [2025 Pricing Guide]
How Much Does a Corporate Video Cost in Alberta? A Transparent Breakdown for 2025 Updated for 2025 — If you’re an Alberta business thinking about corporate video, you’re not alone. Video content is no longer a luxury—it’s a cornerstone of effective communication, marketing, and branding. But the question remains: “How much does a corporate video cost in Alberta?” Let’s break it down with honesty, transparency, and a bit of industry insight so you can budget smarter and avoid surprises. 🎬 What Is a Corporate Video? Corporate videos are used by businesses and organizations to communicate a message. They can be outward-facing (like a promotional video) or internal (like training material). ✅ Promo or Brand Videos ✅ Training & Onboarding Videos ✅ Testimonial or Case Study Videos ✅ Event Recaps & Highlight Reels ✅ Recruitment or Culture Videos Done right, they build trust, communicate clearly, and drive results. 💰 Average Corporate Video Costs in Alberta (2025) There’s no flat-rate answer, but here’s a general range to expect: Tier Who It’s For Typical Budget Basic Startups, solo entrepreneurs $1,500 – $3,000 Mid-Tier Small to mid-size Alberta businesses $3,000 – $10,000 Agency-Level National brands, agencies, large teams $10,000+ I typically work with mid-tier clients who want boutique attention and a strong storytelling-first approach. 📊 What Affects the Price of a Corporate Video? Here are the major cost factors that go into a typical corporate video: 📝 Pre-Production: Scripting, planning, location scouting 🎥 Production: Filming, lighting, drone work, audio capture 🎞️ Post-Production: Editing, colour grading, motion graphics, music 📦 Deliverables: Final versions, subtitles, social cutdowns 📉 Realistic Budget Breakdown Example Here’s a ballpark breakdown for a 2–3 minute corporate video: Line Item Estimated Cost Creative Planning & Script $400 – $800 Half-Day Shoot (1-person crew) $1,200 – $1,800 Editing & Motion Graphics $1,200 – $2,000 Music Licensing & Voiceover $300 – $600 Drone Footage (Add-On) $300 – $500 Total $3,400 – $5,700 This example reflects a clean, professional product—ideal for use on your website, at trade shows, or on social media. 📈 How to Get the Most Value If you’re working with a limited budget, here are some ways to maximize ROI: Be clear on your message and audience before filming Offer internal assets (logos, images, talking points) Trust the videographer’s process—creative freedom leads to better work Request social versions or cutdowns to stretch the content Repurpose your video across YouTube, LinkedIn, Instagram, and email campaigns 🏔️ Why Alberta Businesses Prefer Local Videographers Working with someone who knows the landscape—literally and culturally—makes a difference. ✅ Familiar with Alberta’s seasons, industries, and communities ✅ More flexibility and creative input than big agencies ✅ Faster turnaround and direct communication ✅ Supporting Alberta First values and businesses As a Christian business owner in Alberta, I value honesty, storytelling, and delivering work that glorifies God—while serving your mission with excellence. 📞 Ready to Talk Budget? If you’ve got a video project in mind and want a realistic estimate tailored to your needs, I’d love to hear from you. I’ll give you straight talk, no pressure, and a transparent quote that fits your goals. 📬 Contact David Mathew Bonner 🎥 Why Consider Me July 7, 2025 Behind the Scenes with an Edmonton Videographer | Pro Video Shoot Process July 4, 2025 How Much Does a Corporate Video Cost in Alberta? [2025 Pricing Guide] June 28, 2025 TireGrabber Transformer: AI-Powered Farm Video with Flying Tires and Alberta Attitude